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AI makes it float.
We make it hold.

Your app can look finished on the surface. We build what's underneath: the code, the data and the bills, from the first sketch to a full year after launch.

Let's talk about your idea Explore the studio

Booking opens when we launch.

  • 01Free first conversation
  • 1212 months guaranteed
  • ∞Yours to keep or leave

Everything your business needs, from first idea to daily work.

All of it in the same hands, so nothing falls between two companies.

01BrandBefore launch Your name, brand, content and company, ready before you launch. 02ProductBuild and launch Websites, apps and platforms, from first design to launch day. 03AutomationAfter launch Software that takes on your routine work, from invoices to customer chats. 04SystemsAfter launch CRM, ERP and invoicing platforms, set up, connected and taught to your staff. 05RescueAlready built Built it with AI? We make it ready for real customers.

Before launch

Brand, content and company setup

We name your business, design its brand, create its launch content and set up a company that can sign contracts and take payments.

  • NamingWe shortlist names for your market, check the domain and social handles, and run a first trademark screen.
  • Brand identityLogo, colour palette, type and tone of voice, with guidelines your team can follow.
  • ContentIllustrations, product visuals and short videos for your website, ads and social media.
  • Domain, email and accountsYour domain, business email and social media accounts, set up in your name.
  • Company setupIf you need a US company, we arrange it in Wyoming or Delaware; UK and UAE setup partners are joining soon.

We're not a law firm, a tax adviser or a bank: registered agents file the company papers, and licensed professionals give legal and tax advice.

Talk to us about your launchSee the US company kit

Build and launch

Product engineering

We design, build and launch your product: people approve every release, and the code and accounts are yours from the first day.

  • WebsitesFast, accessible sites your team can update without waiting for us.
  • Web apps, SaaS and internal toolsSign-in, payments, dashboards and admin panels, for your customers or your own staff.
  • Mobile appsiOS and Android apps, and we handle the app store review.
  • Marketplaces and platformsSeller onboarding, payments and payouts, with Europe's rules built in from day one if you sell there.
  • AI featuresAssistants and chat inside your product, useful and safe, with the cost per user worked out before we write code.
  • SEO and AEOPages that Google can find and rank, and that AI answer engines such as ChatGPT, Perplexity and Claude can read and quote.
Talk to us about your productSelling in Europe? See the rules we build for

After launch

Automation and AI chatbots

We hand repetitive jobs to software, connected to the systems you already use, so your team can focus on customers.

  • Orders and paymentsA new order creates the invoice, books the courier and emails the customer, and late payers get a reminder.
  • Enquiries and supportWebsite enquiries reach your CRM with an instant reply; support requests become tickets for the right person.
  • Documents and emailAI reads invoices, orders, forms and emails, then enters the details where they belong.
  • AI chatbotsChatbots on your website answer from your own information, book appointments and hand hard questions to your team.
  • AI agentsAgents carry out multi-step tasks, such as checking stock and drafting a supplier order, and ask before anything important.
  • Alerts and documentationEvery automation comes with documentation, an alert when it fails and accounts in your name.

n8n · Make · Zapier · Claude · OpenAI · Google Gemini, or custom code where they fall short.

Talk to us about automation

After launch

Business systems

We help you choose the platforms your company runs on, shape them around the way you work and train your team to use them.

  • Choosing the toolsWe recommend what fits your size, budget and language, and we take no commission from vendors.
  • SetupAccounts, users, roles and permissions, plus your sales pipeline, templates and approval steps.
  • Moving your dataWe move your customers, products, invoices and tickets over from spreadsheets or your old system.
  • Connecting your systemsYour platforms talk to your website, email, payments and accounting, so nobody enters the same data twice.
  • Team trainingLive online sessions in English or Arabic, or in person on request, with recordings and short guides to keep.
  • In your nameEvery account and admin login belongs to your company, so you're never tied to us.

Salesforce · HubSpot · Zoho · Odoo · monday.com · Jira · Trello · Slack

Talk to us about your systems

Already built

Rescue for AI-built apps

AI tools can get a demo working in an afternoon. We check the code behind it, fix the risks and take it to production.

  • AuditWe read the whole codebase and tell you plainly what's risky, what's fine and what's cheaper to rebuild.
  • UntanglingWe reorganise tangled, repeated code into clear parts, so fixing one thing no longer breaks another.
  • SecurityWe lock down open databases, move keys to the server, set spend limits and test who can see what.
  • TestsEvery change must pass automated tests and our release checks before it reaches your customers.
  • BackupsSeparate test and live systems, and backups we've restored to prove they work.
  • HandoverYou get the code back with an architecture map and instructions for your AI assistant, so you can keep building safely.

Built with Cursor · Lovable · v0 · Replit, or similar

Talk to us about your appSee the six risks we check for

What the demo hides, we find and fix.

Generative AI tools let non-technical founders and fast-moving teams prompt a prototype in an afternoon. But between an AI demo and a business people rely on lies an architectural minefield: exposed database keys, leaky multi-tenancy, runaway token bills, and unmaintainable technical debt.

The part the demo doesn't show

6/ 6

  1. Code that collapses when you change it
  2. An exposed database
  3. No spend limit
  4. A backup never restored
  5. Missing legal pages
  6. Nobody saying no

200 m below the surface

44%

of AI code-generation tasks introduced a security vulnerability in tests of more than 100 AI models.

Source: Veracode, 2026 GenAI Code Security Report (July 2026)

Real users are not a test environment.

  • CodeWe reorganise tangled, repeated code into clear parts, so fixing one thing no longer breaks another.
  • DatabaseWe test access rules with a second account and a logged-out visitor.
  • SpendKeys stay on the server. We set spend limits and do the money math first.
  • BackupsSeparate test and live systems, limited keys and restores we've tried.
  • LegalWe list your market's rules early and bring in licensed professionals.
  • PushbackWe challenge the plan, and we share the savings when we cut an unnecessary feature.

Signed for

We put our name to every fix.

If something we built stops working as agreed within 12 months of launch, we fix it free.

All of this costs less to get right before launch than after.

Check my idea or app, free

The Arvadya promise180 m to the surface

The parts you don't see are the parts we promise.

We get the money right first, make your product safe to keep building on, and put our name to it for 12 months.

01 / The money math

We do the money math before we write code.

Pricing is hard to change once customers are paying, so we start there. Before we build, we work out what each customer will cost you every month (AI, hosting, payment fees) and the price at which you start making money. Here's the kind of problem it catches:

Check my numbers, free
Money check · before launchExample

An AI app that charges $9 a month.

Typical customer200 AI requests a monthCosts you $3.16You keep $5.84

High-usage customer5× as many: 1,000 requestsCosts you $12.76You lose $3.76

Hold

Profitable on average, but high-usage customers cost more than they pay. A usage limit, a smaller AI model or a higher-priced plan fixes that before launch.

Assumes about 1.2 cents per AI request, $0.20 a month for hosting and a 2.9% + $0.30 card fee. A rough estimate, not financial advice.

02 / House rules

Keep building with your own AI, safely.

Every handover comes with instructions your AI assistant reads, and automatic checks that stop a release when a test fails.

  1. 01Your code, accounts and keys in your name
  2. 02Tests and automatic release checks
  3. 03AI instructions and an architecture map
  4. 04Runbook, backup restore and decision log

03 / Signed for

We stand behind what we build for 12 months.

If something we built stops working as agreed within 12 months of launch, we fix it free. That stays true whoever builds next, as long as changes pass the release checks we handed over, unchanged.

  • CoveredDefects in what we built, measured against your signed specification.
  • Also coveredChanges by your team or another company, if they pass our unchanged checks.
  • Not coveredNew features, skipped checks, provider outages or outside changes after launch.

Full terms are in your contract. We're one email away.

How we work160 m to the surface

Start where you are. We'll take it from there.

Seven phases, one crew. Join at any phase, including with a prototype you built yourself.

  1. 00

    Free consultation

    Start with a real conversation.

    A free call about your idea or app. We tell you honestly what it needs, roughly what it costs, and what to decide first, even if the answer is that you don't need us.

    You getA written summary and a first scope

  2. 01

    Plan

    Find the right first step.

    Who it's for, what to build first, what to leave out, and the money math per user. Every feature starts as a bet, with a way to measure it.

    You getA one-page product plan and a fixed-price quote

  3. 02

    Name and brand

    Give the idea a look and a voice.

    Names checked for domains and social handles, a first trademark screen, then logo, colours, type and voice. Full clearance comes from a trademark attorney.

    You getYour brand kit, design system and launch visuals

  4. 03

    Company and rules

    Make it ready to do business.

    Where to register, which rules your markets require, and what you need to sell legally. Licensed professionals give legal and tax advice.

    You getYour company set up, with checkout and payments ready

  5. 04

    Build

    Make the thing people came for.

    Websites, web apps, internal tools and AI features, plus the automations that connect them. People decide the design, set the rules and approve every release.

    You getWorking software, and a build board you can watch live

  6. 05

    Launch

    Ready means every check says GO.

    Domain, email, hosting, app-store review, legal pages, search and accessibility checks. We also connect your team's tools and train your people.

    You getA launch checklist, every line signed off

  7. 06

    The long run

    Stay in control after launch.

    A 12-month guarantee, optional care plans and house rules for your code, so your team or your AI can keep building safely, with nothing locking you to us.

    You getEvery key, account and file in your name

Worldwide · optional US company kit140 m to the surface

Founders everywhere. A US company if you need one.

We partner with startups and businesses across Europe, the Middle East, Asia and the Americas. If you need a US company to take card payments from around the world, open a US business bank account or raise from American investors, we set it up as an optional service, from forming the company to reminders for every yearly filing. If you already have a company, or sell locally, we build straight for your market.

  • Europe
  • The Middle East
  • Asia
  • The Americas

What's in the kitUS company kit / 08

  1. 01US companyAn LLC or C Corporation in Wyoming or Delaware. UK and UAE setup partners are joining soon.
  2. 02Registered agentThe official contact your state requires, renewed on time.
  3. 03US business addressA real street address; mail received, scanned and sent on.
  4. 04EINYour company's US tax number, even without a US Social Security number.
  5. 05ITINYour personal US taxpayer number, when you need one.
  6. 06US business bank accountDocuments prepared and introductions to banks that serve founders abroad.
  7. 07PaymentsStripe or another provider set up in your company's name.
  8. 08Yearly calendarState reports, renewals, and federal filings, with timely reminders for each.

Checked with you · no steps skipped

We are not a law firm, a tax adviser, or a bank. Official registered agents file US company papers. Licensed professionals give legal and tax advice; banks and payment providers make their own approval decisions.

Ask about the US company kit

Nothing hidden120 m to the surface

Nothing below the surface you can't see.

No status-report theatre. You get the same view of your project that we have.

  1. 01A live build board. Every feature, in its real state: GO when checks pass, HOLD while it waits, NO-GO when a check fails.
  2. 02Every feature is a bet. Before we build, we write down what should change, how we'll measure it and when to remove it if it doesn't work.
  3. 03Fixed price. Shared savings. One price, agreed before we start. If we talk you out of a feature, half its price comes off your bill.
  4. 04Estimates on the record. We keep each estimate next to what really happened. As projects grow, we will publish the record with client permission.

Example interface. The build board is something we provide on every project.

Follow-up · revisions · market changes100 m to the surface

Plans change. Markets move. We stay with you.

One named person leads your project and keeps you informed until a year after launch. A backup is there when they're away.

The rhythm / when you hear from usIncluded
  1. Before launch · every week

    A written update, and a short call if you want one.

  2. Launch day

    We go live together, then send a launch report.

  3. After launch · weeks 1 to 4

    A weekly check-in on errors, costs and usage.

  4. Months 3 · 6 · 9 · 12

    A one-hour review and a written report.

Change requests · you approve first

A / Revisions & changes

You see the price of a change before we start it.

A change that costs extra waits on your build board as HOLD until you approve it by email.

  • IncludedTwo rounds of revisions on each design. Fixing our own mistakes never uses a round.
  • IncludedSwap an unstarted feature for one of the same size.
  • Priced firstA change note shows price, timeline and effect on cost per user.
  • UrgentIf your data or money is at risk, we act first and tell you the same day.

Prices · models · rules · checked at every review

B / Keeping up with your market

When your market moves, we help your product move with it.

AI prices change. Models retire. Laws and app-store rules change. When a change like this breaks a feature, we help you find the next step.

  • IncludedEach review re-runs the money math at current prices.
  • IncludedWe check feature bets. Removing a feature that missed its goal costs nothing extra.
  • Priced firstAny other change comes on a change note. Doing nothing is always an option.
  • Care planOptional monthly monitoring, reports, updates, tested backups and small changes.

We're not a law firm, a tax adviser or a bank. We don't watch every change in the law. If we spot one that may affect you, we tell you; a licensed professional gives advice and files documents.

Ask how this would work for your product

No lock-in. No hard feelings.

80 m to the surface

Stay because we're good, not because you're stuck.

Your product should never depend on us. Whenever you choose, we hand it to your own team or another agency, cleanly, with nothing of ours left inside your product.

  1. 01Yours from the first day.Code, designs, domains and accounts are in your name. You hold full access.
  2. 02Your team, trained.Live online sessions, recordings and short guides to run your product and tools.
  3. 03Leave any day.No lock-in and no exit fees. A care plan ends with 30 days' notice.
  4. 04A proper handover.Documentation, accounts, a session with the new team and 30 days of answers.

We'd rather keep you by being useful than by being hard to leave.

Handover // What you take with youNo lock-in

Yours from the first day, not just the last

  • In your nameCode and release pipelineAll the source code in your own GitHub or GitLab, with its full history and the automated workflows that test and ship it.Owner: You
  • Full accessCloud and payment accountsHosting, database and payment accounts, such as AWS, Google Cloud, Supabase and Cloudflare, registered to your company. You hold the main logins.Billed to: You, directly
  • IncludedHow it all worksAn architecture map, API specifications, database schemas, and step-by-step guides to recover from failures and restore backups.Written for: The next team
  • 30 daysTime with the new teamLive handover sessions with your team or the next agency, recorded walkthroughs, and a shared Slack or Teams channel for their questions, open for 30 days.Exit fees: $0 · No penalties

No code only we can run · Nothing hidden · Nothing built to keep you

Specialist service / Europe

60 m to the surface

Built for Europe's rules.

Marketplaces and platforms that serve Europe carry homework that's easy to miss until after launch. We design it in from day one.

  1. 01Seller identity checks (KYC / KYB)
  2. 02VAT One-Stop Shop
  3. 03DAC7 seller reporting
  4. 04Digital Services Act trader rules
  5. 05GDPR by design
  6. 06Strong customer authentication
  7. 07European Accessibility Act

It's specialist work, priced as specialist work, because getting it wrong can mean fines, frozen payouts or a rebuild.

We're not a law firm, a tax adviser or a bank. We build the rules into the product; licensed professionals give legal and tax advice.

Planning a platform? Tell us about it

Where we work

40 m to the surface

Six offices. One crew.

Sheridan, Berlin, Amman, Dubai, Ramallah, and Islamabad. Between them, our working hours cover up to 20 hours a day.

  • US / 01SheridanWyoming, United StatesAmerica / Denver
  • EU / 02BerlinGermanyEurope / Berlin
  • ME / 03AmmanJordanAsia / Amman
  • ME / 04DubaiUnited Arab EmiratesAsia / Dubai
  • ME / 05RamallahPalestineAsia / Hebron
  • PK / 06IslamabadPakistanAsia / Karachi

A few things we believe

20 m to the surface

Five things that hold under pressure.

  1. 01

    AI should make good software cheaper, not bad software faster.

  2. 02

    If we built it, we stand behind it.

  3. 03

    Stay because you want to, not because you have to.

  4. 04

    Sometimes the right feature is the one you don't build.

  5. 05

    Tell the truth, even when it costs us the sale.

Before we start

10 m to the surface

Fair questions. Straight answers.

Something else on your mind? Bring it to the first conversation.

01How do you integrate AI into our products and systems?

We build custom AI features, agents and automated workflows into your apps and business tools. We treat AI like any other part of the system: it runs inside security limits, under a spending cap, and behind automated tests. Like everything else we build, it comes with our 12-month guarantee.

02I built an MVP with AI tools (Cursor, Lovable, v0). Can you rescue and harden it?

Yes. AI tools are great at getting a demo working, but they don't remember the whole design, so each new prompt adds another fragile workaround. Then a change to one feature, or to the database, breaks something else.

We audit the whole codebase, untangle it into clear parts, close the security holes (exposed API keys, open database rules, customers who can see each other's data), cap AI spending and add automated tests, so you can ship updates without holding your breath. If rebuilding a part is faster and cheaper than untangling it, we'll tell you up front.

03Who owns the code, content, domains and accounts?

You do, from the first day. Everything is in your name, or your company's once it exists, and you hold full access. Images and videos we make come with their rights in your name, too.

04How much does it cost?

After the free consultation, you get one fixed price for the scope we agree. You'll know the number before we start.

05Do I need a US company?

No. We work with founders and companies around the world. You only need a US company if you want a payment service like Stripe where it isn't available to you, a US bank account, or American investors. If you don't need one, we build and launch for your local company and market.

See the US company kit
06Which automation platforms and AI tools do you work with?

We connect workflow tools like n8n, Make and Zapier to AI models from Anthropic (Claude), OpenAI and Google Gemini, and write custom code where they fall short. We automate the everyday work of a business: lead generation, CRM sync, customer support replies, ticketing, marketing campaigns, invoicing and market monitoring. Every automation belongs 100% to you, comes with full documentation and connects to accounts in your name.

07Do you optimize for search engines and AI agents (SEO and AEO)?

Yes. Everything we build is made to be found by people and by AI. Over 53% of all web traffic in 2025 was automated: AI agents, crawlers and bots (Imperva, 2026 Bad Bot Report).

So we do technical SEO for people who search, and Answer Engine Optimization (AEO) for the AI that answers: JSON-LD schemas, structured data and machine-readable pages that AI models can read, cite and recommend.

08Can you help us sell in Europe?

Yes. We design marketplaces and platforms with Europe's product rules in mind from day one. Licensed professionals give legal and tax advice; we build the requirements into your product.

See the rules we build for
09Do you take referral fees from software vendors?

No. We recommend tools based on what fits your needs, and we don't take referral fees or commissions.

10What happens if I leave?

Everything is yours. We give your next team a full handover, and answer their questions for 30 days. Your guarantee stays with the product for the rest of its 12 months when changes pass our unchanged release checks.

See what you take with you
11Are you a law firm or a tax adviser?

No. Official registered agents file US company papers. Licensed lawyers and accountants we bring in give legal and tax advice and file any documents.

0 m at the surface

Your idea has somewhere to go.

Bring the rough version. The half-built version. The one you can't stop thinking about. We'll help you figure out what it needs next.